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Here’s all that you need to know about AIFW SS’17

We tell you the highlights of the Amazon India Fashion Week- Spring Summer 2017 


AIFW SS’17 Schedule

:) The opening show of the five-day gala will celebrate the magic and versatility of Chanderi as sixteen designers will re-interpret the fabric through a presentation of four ensembles each. The designers of the project include a list of illustrious names who have strived to upgrade handloom and have consistently put in effort to sustain the threads and weaves of indigenous India. These include Aneeth Arora, Anita Dongre, Atsu Sekhose, Divyam Mehta, Gaurav Jai Gupta, IKAI by Ragini Ahuja, Joy Mitra, Ka-Sha by Karishma Shahani, Paromita Banerjee, Payal Pratap, Pratima Pandey, Ruchika Sachdev, Samant Chauhan, Sanjay Garg, Surendri by Yogesh Chaudhary and Vaishali S. Thereby, they seek to encourage designers to incorporate Chanderi into their lexicon and boost the languishing crafts sector.

:) The Fashion Design Council of India (FDCI) will dedicate the first two days of the AIFW SS’17 to the power of Indian Handlooms and Textiles. To capture and continue the handloom legacy of various regions of India, 23 style gurus will showcase their designs, interpreting the myriad possibilities the sector offers.

:) Furthermore, Péro by Aneeth Arora will showcase a collection titled Forbidden Garden in an alternative way of presentation. On the fourth day of the razzle dazzle, #ilovepéroLIVE will be showcased online, 8pm to 8.15pm, as a part of the AIFW fashion spectacle.

:) Last two days of the five-day show at the NSIC grounds will witness young talent rub shoulders with fashion czars through ‘First Cut’, ‘Accessory’ and the grand ‘Men in Fashion’ showcase. The idea behind this segmentisation is to be able to nurture the myriad aspects of design and integrate it under one umbrella.

:) Continuing the efforts from the last edition, FDCI has again dedicated a show to menswear. Designers Dhruv Vaish, Sahil Aneja and Pawan Sachdeva will be holding the march for men’s fashion. 

:) Last but certainly not the least, media’s darling Masaba Gupta will return to Delhi with India Modern Festive. “The collection delves into the world of vivid and beautifully bold colours that illustrate the concept of quirky yet strong, independent women,” says Masaba.

:) Paying tribute to guru-shishya tradition, the grand finale will be staged by maestro JJ Valaya and Alpana Neeraj. We are already excited for this!  

PS: Born of Web has collaborated with Huawei India, one of the sponsors of the fashion week, and will be doing social media coverage with their latest smartphone Huawei P9. 

A photo posted by Masaba (@masabagupta) on

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Literature Graduate | Mass Communication Post-Graduate

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