Madhu Jain to talk about bamboo fabric at Malaysia’s Rainforest Fringe Festival

Born of Web

July 3, 2018
2 min read
Madhu Jain Sustainable Fashion

Textile conservationist Madhu Jain has earned many plaudits recently at various occasions. Earlier this year, after having energised the youth at a TEDx talk that highlighted the urgency in embracing sustainability in the fashion industry, she is all set to make a presentation on July 7 at The Rainforest Fringe Festival in Sarawak, Malaysia. She will speak at the “Bamboo That Binds” segment, taking participants through her journey in developing this textile, and how others could follow suit.

“I have always been fired up to create the next revolutionary innovation in alternative fibres to augment India’s 2,000-year-old textiles legacy,” said Madhu, “and leading by example in the eco-friendly space is essential as that is what gives your work credibility.”

Madhu’s work, embedded in a strong economic purpose, is revitalising artisanal livelihoods across India by ensuring markets for weavers’ generationally-honed skills. Her foray into biodegradable, environmentally-friendly textiles that leave the smallest ecological footprint is inspirational in a sector that is otherwise highly polluting. Most recently, on International Women’s Day, she was conferred the prestigious Nari Shakti Puraskar 2017 by the President of India, Ram Nath Kovind. The award is presented to outstanding individuals for being role models, torch bearers and catalysts of change.